
How To Speak In Love
Have you ever read a post about how to speak in love to your clients?
Probably not…
Truthfully, this topic challenges me and even after clicking my Word Press {Publish} button, I’m asking myself if this was a good idea.
But I knew I should continue because I feel uncomfortable at this moment.
Truth, I love the work process, but I don’t necessarily love our clients…
Let me explain…
I’m the over-analytical, Myers Briggs [ESTJ] Psychological profile. Yeah, this admission probably does not mean anything to you unless you are an over-analytical ESTJ person who thinks those letters describe us to other people.
So…
I asked myself, if I were bold enough to speak in love to our clients as I should with my wife, what would that look like?
And because I didn’t have an answer to this question, I almost gave-up on this post.
Here is what pulled me in to complete this post:
- I believe every behavior is motivated by a belief
- I believe every action is prompted by an attitude
If I believe this to be true, would I care enough about the people we serve from this moment forward to speak in love to them?
Here is what I’m learning in how to speak in love to our clients:
- Check your motives. The right motive will always be to help, not hurt.
- Think before speaking. This guidance is simple, but not easy. Think of all your email transgressions that you can’t get back once you hit send. My recommendation is to only confront people you really care about. Rarely will you change people you don’t like. In summary, think through what you’ll say, when you’ll say it, and how you’ll say it.
- Give them affirmation. In your own life, what is the power of receiving and giving away encouragement? Find something to encourage your clients.
- Risk their rejection. I find most business owners really struggle with feelings of rejection with a prospect deciding not to become a client of yours or maybe even you feel as though your client is rejecting your ideas. I have a simple rule-it’s most often not rejection, it’s just not a fit between what I have to offer and what they need. Almost always, people are not rejecting you the person. Yet, we interpret it that way and then begin to allow our emotion to search internally with what’s wrong with you to cause them to reject you. So keep emotion out of the equation and know it’s nothing personal, it just was not a fit.
What are your comments about invoking the word “love” in how to speak to your clients?
P.S. I think I might probably and quite possibly love you…


Very thought provoking idea. Love it!
I’d add three things to this.
1. Speaking in love to your clients means communicating that you want the best for them. I always want the best for my clients. I give 100% of myself. If what they need most doesn’t fit with what I do best – I refer them to someone else.
2. Love means being honest. Sometimes clients don’t want to hear “the truth,” but going back to rule #1 – wanting the best for them – I see my job as bringing those issues to light.
3. Speaking in love to your clients means setting and communicating clear boundaries — but also overlooking small lapses – on both sides. No relationship – business or personal – is ever “perfect.”
I LOVE your topic Matthew. Keep up the great work.
Adrianne
Adrianne, I love your additions.
My favorite is where you suggest setting clear boundaries. You have added greatly to this post.