I’m on the road for a week completing a consulting project in lovely Boulder, Colorado. At least I think it’s lovely if I can get myself out of these meetings.

Like most people, when I’m on the road away from the office and my family I have more time & less distractions to catch-up on my reading & social media follows.

And here is what I know to be true for me…

Sometimes we need to lighten-up as business owners who are really trying to connect and converse with our tribe and just create our own “bear urinating video.”

Hear me out…I’m not actually suggesting dress-up in a bear suit and do something funny to create a viral video. What I’m talking about is sharing information showing the complete “You” and not just the on-point ideal client messaging “You.”

I don’t know about you, but I’m LMAO at a bear taking a wiz at a Bruins game. And I’m going to start reading @edwardboches blog which probably is not focused on bears.

@edwardboches on Twitter posted this video.

What is your “person in a bear suit” blog post, video, or tweet?