Join me as my interview guest on this Marketing Stories podcast is Thomas Clifford. Thomas is a corporate multimedia/video producer, director and marketing storyteller that helps us humanize a business message. Thomas produced hundreds of videos for hundreds of organizations. From rock’n’roller to documentary film maker, Thomas equips us to “convert people-centered stories into gold.” [...]
Story Innovation Labs and Story Worldwide, like us, believes in connecting business brands to stories that people want to hear and share. I’d like to recommend you download two E-Books that can help you make the most of your small business social media engagements. Social Media Engagement Made Easy. This E-Book is a social media [...]
As a small business owner with a family and a life outside of work, I want a sustainable business. Sustainable is a word we don’t often hear in regards to business. I bet if I asked you to define what sustainable means within the context of your business, we would most likely have a variety [...]
As a small business owner join us in this conversation of how to make the most of your first meeting with a new client. The goal of this video is for you to share your top 3 objectives of what you are trying to achieve from your first meeting with a new client that will [...]
Are you conducting podcast interviews with thought leaders in your industry, especially if you are a local business owner? [Small Business Owner] My top 2 reasons why I’m not interviewing experts and customers are…? If you are a small business owner and you are delivering either a local or virtual service and you’re not convinced [...]
More and more small business owners are hiring proven marketing consulting and coaching agencies to equip them with a marketing system they can implement and manage without the continued use of the marketing consulting and coaching agency. Have you ever considered or actually hired someone to help you with your marketing strategy and execution? If [...]
I would become a regular tea drinker if I could share it with Mark Silver, Founder of Heart of Business based in my home town of Portland, Oregon. Mark & I met once before when our mutual friend Pamela Slim came to town for a local Escape From Cubicle Nation workshop. Mark & I decided [...]
Have you forgotten what the voice of great selling sounds like? Yikes! Maybe you’ve never heard great selling because of all the lame people actually trying to sell you stuff. If you’re a small business owner who hates selling or thinks you have to sound like somebody other than your real self when you are [...]
Jon Swanson, the social media chaplain, could be the best blogger you’ve never read. The 3 reasons why you want ask us to help you with your small business marketing are 1) You really don’t want to change. 2) You determined you can’t afford us before you even picked-up the phone and had a complimentary [...]
Why can’t most small business owners answer these two questions? What are the three top small business marketing sins? What are some small business marketing initiatives that are not necessarily marketing sins, but are unwise? Challenge: Answer these 2 Questions. I challenge you to answer these two very important questions. Now ask another small business [...]
This recession has taken a toll on us all. It’s personal: marriages, finances, and relationships are impacted. So when we work with start-ups or growing small business owners in the area of marketing and business development, we must be aware of the personal toll this recession has exacted upon us without trying to be a [...]
I decided to write this post in English and not Canadian:) I read the Royal Canadian Police train certain men to specialize in anti-counterfeiting work. This training is unique because the trainee will never see a counterfeit bill. The thought process is there is only one genuine type of twenty dollar bill that exists. The [...]
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