I read an online post the other day featuring the different styles of entrepreneurs around the country. I thought it might be fun to share the 4 style essentials for any Portland, Oregon marketing agency dudes. Every marketing agency dude must own a black turtleneck. It’s in the Marketing Agency Manly Man Handbook. The classic [...]
I don’t have to tell my fellow Portland small business owners that all prospects are not created equal. Or do I? What if you had a quick survey form that could quantify and qualify your gut feelings about the suitability of your prospective clients. Do you ever get it wrong in choosing a new client? [...]
In this video, we share a time-tested marketing agency strategy of how we help small business owners develop a unique selling proposition in less than 15 minutes, and delivering both offline and online in such a compelling way that your ideal clients can answer for themselves why they should choose your business vs. any other [...]
Have you recently created your company website on a blog platform? In this blog post, I’ll share with you 7 blog strategy tips that will save you not only time and frustration, but actually turn your business blog into a tactful unique selling proposition–without selling. Here are 7 Quickstart Blog Strategy tips that will guide [...]
Champoeg State Park is only about 25 minutes south of Portland and as a family, we love to walk or bike the trails on great Sunday weather days like today. This park is also home to one of my wife’s favorite road races, The Hippie Chick Marathon which 900 women signed-up for in less than [...]
I thought I’d share my bright spot on my downtown Portland commute. She wears a bright red coat and her messenger bag needs repaired or replaced. The light is red and her red coat announced she was coming as I saw her in my driver’s side mirror. She smiled at me and came to a [...]
In this video, I’m going to share with you two tips on how to visualize your marketing story, and be able to tell your unique marketing story without words to speed up understanding-and you can do it for less than $3 dollars. This quick start video is important because many small business owners just getting [...]
Join me on this Marketing Stories Podcast as my guest is Michael Bungay Stanier. Michael Bungay Stanier is the founder and Senior Partner of Box of Crayons. Michael was the 2006 Canadian Coach of the Year. He was a Rhodes Scholar at Oxford University, and holds a Masters of Philosophy from Oxford, and law and [...]
My father was grateful to donate his vital organs to people in need. It can be a perfect match. My father wanted to donate his life sustaining organs to someone who wants to have their life restored from this gift. But, it turns out that the donated organ must be a perfect match for the [...]
It’s Valentine’s Day & I hope you are spending the day with the person you love most. This Valentine’s Day, like the twenty-five before it, will be spent with my wife Sandi on a typical overcast Oregon day. We decided to attend church service last night, so we could lounge today. Oh yeah, the smokin [...]
In this video, I share what I learned about discovering and joining the online conversations of interest impacting your business enabling me to speak to a standing room only audience in Las Vegas to a group of people who had the option of attending my presentation or not, and how you can do the same [...]
My guest on this Marketing Stories podcast is Shelly Kramer. We are also joined by my co-host Zena Weist, Social Media Director, H&R Block. Shelly Kramer is the Founder and Chief Imagination Officer of V3 Integrated Marketing and Kramer & Co, both headquartered in Kansas City, MO, and doing business with clients all over the [...]
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